How to Add Clickable Social Media Links to Instagram

Nowadays, if you want to advertise your brand or product, you must have a solid internet presence. It is crucial to take full advantage of Instagram, as it is one of the most popular social networking sites in the world. 

One of the simplest and most efficient ways to increase traffic to your website or other online platforms is to add clickable social media links to your Instagram profile.

Learn how to create a business account using third-party resources like Linktree and Lnk. Bio.

Setting up a Business Account

Switch from a personal account to a business account on Instagram if you want to add active social network links tо your profile. This unlocks several powerful tools for promoting your brand on Instagram, such as adding a website link and accessing Instagram Insights.

 Create an Instagram account for your company.

  1. Open the Instagram app and log in to your account.
  2. Tap on the profile icon in the bottom right corner of the screen.
  3. Tap on the three horizontal lines in the top right corner of your profile page.
  4. Select Settings, select the account, and then Switch to Professional Account.
  5. Choose business, and then select Continue.
  6. Enter your business information, including your name, email address, and phone number.
  7. If you’ve completed the setup process, your account will be converted to a business account.

Having a business account gives you access to several necessary features that will help you promote your brand effectively on Instagram. 

Adding a Website Link

A website link is one of the most significant features of an Instagram business account. You may reach more people and introduce your brand to them by doing this.

 To add a link to your website in your Instagram bio, follow these steps:

  1. Open the Instagram app and log in to your business account.
  2. Tap on the profile icon in the bottom right corner of the screen.
  3. Tap on the Edit Profile button in the top right corner of your profile page.
  4. Scroll down to the Website section, and tap on Add a Website.
  5. Enter your website URL and tap on Save.
  6. Your website link will now be displayed on your Instagram profile, allowing users to easily access your website.

The website link is a crucial part of your Instagram profile and use it well. To get the most out оf the website, try following these procedures:

  1. Use a clear and concise URL that accurately represents your brand.
  2. Use a landing page that is specifically designed for Instagram visitors.
  3. Regularly update the link to keep it relevant and current.

Utilizing Instagram Stories

Promote your business on Instagram with the help of Instagram Stories. Instagram Stories gives you access to a massive and active audience with over 500 million daily users. 

Here’s how to add clickable links to your Instagram Stories:

  1. Open the Instagram app and log in to your business account.
  2. Tap on the camera icon in the top left corner of the screen.
  3. Take or upload a photo or video you want to include in your story.
  4. Tap on the link icon in the top right corner of the screen.
  5. Enter the URL you want to link to, and then tap on Done.
  6. Your link will now bе included in your Instagram story, and users can click on it to access your website or another platform.

Some tips for using Instagram Stories effectively include:

  1. Use high-quality images and videos that accurately represent your brand.
  2. Keep your stories concise and tо the point, and make sure they accurately convey your marketing message.
  3. Use strong call-to-action elements to encourage users to click on your links.

Using Linktree or Lnk.Bio

Linktree and Lnk.Bio is two of the most popular solutions that may help you market your brand оn Instagram. You can design a landing page with active links to your main site, social network profiles, and other digital assets.

 Here’s how to use Linktree or Lnk. Bio to promote your brand on Instagram:

  1. Visit the Linktree or Lnk.Bio website and create an account.
  2. Customize your landing page by adding your logo, background image, and clickable links.
  3. Copy the URL for your landing page and add it to your Instagram profile in the website section.
  4. Share your Linktree or Lnk.Bio landing page in your Instagram Stories and other marketing materials.

Using apps like Linktree and Lnk.Bio to promote your brand on Instagram and increase clicks through tо your website is a smart move. These resources are adaptable to your needs and provide an easy platform from which to promote your brand’s wares.


You must incorporate clickable social media links into your Instagram posts to increase brand awareness and website traffic. Improving your brand’s visibility on Instagram is as simple as using Instagram stories plus a link management service like Linktree or Lnk.Bio. 

Making the most of these resources requires a well-thought-out combination of a brief URL, a well-designed landing page, and compelling CTAs. Market your brand оn Instagram and get more followers.


Here are some general resources that you can use to support the information presented in the blog post:

  1. Instagram Help Center (
  2. Linktree (
  3. Lnk.Bio (
  4. Hootsuite Blog: How to Add a Link to Your Instagram Story (
  5. Later Blog: How to Add a Clickable Link to Your Instagram Stories (

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